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Press release

Grant Thornton extends partnership with Jess Fox

17 Mar 2026 3 min read

Grant Thornton is excited to announce its partnership with 4-time Olympian, 3x Gold Medallist, and 10x Canoe Slalom World Champion, Jess Fox has been extended for another three years to March 2029.

As Grant Thornton’s brand ambassador and face of its advertising creative, Jess Fox embodies ‘Reach for Remarkable’ which is the firm’s commitment to its clients, people, and communities. The partnership is built on shared values and draws parallels between the world of canoe slalom and business advisory. Jess Fox navigates whitewater the way Grant Thornton navigates complex business landscapes by reading conditions, adapting fast, and finding the best path forward. 

Jessica Fox said, “I want to share a massive thank you for the support Grant Thornton and its people have shown me. It’s an honour to be the firm’s brand ambassador and I’m really excited to be continuing the partnership. I’m looking forward to working with the firm over the next three years so together we can continue to reach for remarkable.” 

Said Jahani, CEO at Grant Thornton said, “Jess's principled, measured and relentlessly focused approach mirrors how we show up for our clients. To us, Jess embodies ‘Reach for Remarkable’, our commitment to genuinely care for each other, our clients and communities that leads to delivering a strikingly different experience and shaping better futures. We look forward to continuing to work together as Jess prepares for the 2028 Summer Olympic Games in LA.”

In 2024, Grant Thornton launched a long-term strategy to deepen brand connection through a partnership campaign with Jess Fox. This provided a scalable brand platform leveraging above the line and below the line advertising, activations, communications and digital support. The campaign was a first for Grant Thornton in advertising above the line, and for the Australian accounting and advisory profession, it was the first time a firm led in the market with a brand ambassador campaign. 

Beyond the water and her partnership with Grant Thornton, Jess Fox champions Australian athletes through Paddle Australia and the IOC Athlete Commission, and drives practical sustainability action with Sydney Water and her Penrith community.

Visit grantthornton.com.au/about-us/jessica-fox for more details. 

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