Wi Liem Chua

Partner & National Head of Management Consulting
National Head of Retail and Consumer Products

Wil is Partner and National Head of Management Consulting at Grant Thornton Australia, helping executive teams turn strategy into measurable commercial results across P&L and People.

With over 15 years’ experience leading enterprise-wide transformation, Wil works with ASX-listed organisations, private enterprise and investor-backed businesses to design future-fit operating models, activate strategy and deliver performance improvement. His work spans retail and consumer, private equity portfolio companies and complex public sector organisations.

Wil is known for connecting commercial ambition to execution discipline, aligning governance, technology, capability and accountability so value is embedded, not a one-off program. He has led large-scale digital, supply chain, customer and cost transformation programs, partnering closely with CEOs, CFOs and Chief Transformation Officers.

As a national practice leader, Wil is focused on building practical, experience-led offerings shaped by real client learnings rather than theory. He is equally committed to developing high-performing teams and creating clear career pathways so his people grow alongside the clients they serve. He is a regular industry speaker and trusted advisor to senior executives navigating growth, margin pressure and operating model change.

Experience

• Strategy activation - translating board-level ambition into executable roadmaps and governance
• Operating model redesign - redesigning structures, roles and decision rights to unlock accountability and speed
• Performance Improvement and cost optimisation - delivering sustainable margin expansion
• Digital and Data transformation - embedding platforms, data and capability to drive growth
• Post-merger integration and value creation - aligning P&L, people and culture to accelerate investor returns