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Industry Insights: Technology & media sector

Michael Catterall Michael Catterall

The shifting business environment for global technology companies

Technology companies face one of the most complex and risk-laden operating environments in the business world. Additional complexity has arisen recently from the rapid expansion of e-commerce and cloud computing, with global economic policies and tax frameworks struggling to keep pace.

In this edition of Industry Insights, we focus on three important issues that technology businesses face as they look to grow in a fast-changing environment:

  • The challenge of globalisation
  • Ensuring adequate protection of intellectual property
  • Seizing opportunities for investment